United Way of Northwest Vermont
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365 Small Business Leader Spotlight: Pivot Marketing

Pivot Marketing

Tell us about your business. What are your core values?

  • Pivot Marketing is a women-owned agency that helps purpose-driven organizations amplify their impact through strategic storytelling, thoughtful design, and smart digital campaigns. We partner with clients who are making a difference in their communities and we help them connect with the people who matter most.

    Our core values shape every aspect of our work:

      • Realness means showing up honestly and authentically.
      • Integration reflects our belief that strategy, creativity, and data are most powerful when they work together.
      • Approachability is at the center of how we collaborate with our clients, partners, and each other.
      • Joy keeps our work energized and our culture strong.
      • And curiosity drives us to keep learning, experimenting, and growing. Together, these values ground us in our mission and guide how we show up for our clients and our community.


    Together, these values ground us in our mission and guide how we show up for our clients and our community.

Why is being connected to the community important to your business?

  • We believe the best work, and the most meaningful work, happens when we’re rooted in the community we serve. Being connected keeps us grounded, inspired, and aware of how we can contribute in ways that matter. Our relationships here fuel our creativity, our sense of responsibility, and our drive to help others thrive.

Why is your United Way partnership important to you?

  • United Way brings people together to solve real problems, and that aligns with everything we believe in. Our partnership gives us the chance to support work that lifts up families, strengthens local systems, and creates opportunities for everyone. It’s not just a cause we support, it’s a collaboration that reflects the kind of world we want to help build.

 

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United Way of Northwest Vermont*** July 9, 2025